Whenever the topic of business expansion arises, the first countries and markets on most people’s lips are China and India. Few ever talk about Turkey and the markets that surround it which include the Russian Federation and the Gulf States. Turkey itself has been exploding...
with a strong burgeoning economy which features: new construction, international tourist travel and the need for its citizens to move around the country to conduct commerce. Roughly the size of France with a population that is 10% larger, Turkey is one of the larger European countries moving quickly to meet its needs and those of the overall region’s growing needs for aviation services. Carriers have not been slow to realise they are ideally placed to offer services to their neighbours. Turkey’s culture and customs it shares with neighbours is also a big advantage. One company that has recognized the market’s needs for transportation is Gözen
Holding. Based in Istanbul near the Ataturk International airport, Gözen has been a supplier of one stop shop for aviation services which offered handling,luggage and catering services at all the major airports in Turkey. In the mid 1990s Gözen began to offer security to cope with more modern threats –an operation which soon became a niche market for them – then in 2000 the company finally decided to become a carrier. In 2001, Freebird Airlines became the first private airline in Turkey to gain ISO 9001 approval and IATA’s International Operation Safety Audit registration, which has to include training.